Home page > All press releases > PIA BY LANCEL

Avril 2017

PIA BY LANCEL

Well, that just won’t do… Pia’s attention turns away
from her keyboard as she reaches back toward her
bag. Her hand caresses the fine, supple leather and
travels toward the golden clasp at the top. She
opens it without even looking since her fingers know
by heart, as if they were choreographed, the movements
that deliver the prize.
In one precise motion, Pia’s hand runs over the various
compartments and grasps her lucky pen, the
one she uses when she wants her words to come
true. A love letter, she says to herself, must be written
by hand! She looks around for inspiration. She
glances at every little detail in the room as if each
one might have a secret to reveal. She loves her little
space on the top floor, her personal observatory
overlooking the Place de l’Opéra, right in the heart
of Paris. She likes to think of her apartment as a
jewelry case hidden away in this beautiful city; she
herself is the jewel. Who will Paris bring her, who will
be her promise of never-ending love?
She shakes her head and resumes her search for
inspiration. Her eyes peruse the room watching for
this evening’s muse. Inspiration comes.
She sees herself twirling and spinning, dancing with
him, completely carefree, burning the candle of life
at both ends, a candle with the scent of summertime
just like the one she received as a gift. His soft skin is
as familiar to her as the supple touch of the bag she
loves. She wants them to get lost in the music, in the
winter garden of Keren Ann’s Jardin d’hiver, dance in
the light rain of Corine’s Pluie fine and, inspired by
Minuit’s Caféine, overdose on caffeine at midnight
since, after all, the evening has just begun.

Pia laughs at her own romantic imagination.
She serves herself a Bellini while waiting for her
friends to arrive. She loves this quiet moment of
“me time” just before everyone gets together and
the laughter starts. She re-reads her letter, takes a
deep breath for courage. She solemnly touches the
Double L on her bag. This symbol, a sculpture, a work
of jeweled leather, is the amulet she uses to invoke
good fortune and give destiny a push in the right
direction. She slips the missive into her bag. Tonight
is the night, she is determined to give him the letter.
She is going to give him these words, words full
of promise and spontaneity, to the man she loves,
the man she has not yet met.
Immediately recognizable, the Pia range is a true
child of Lancel heritage and Lancel modernity: the
signature piece on the front of the bag, a metallic
Double L inset with leather, was inspired by the
House’s archives, and it features on notebooks, ink
stands and table lighters from the beginning of the
seventies. The influence of the Lancel archives is also
seen the details of the metalwork engraving as well
as on the refined design of the gussets.
A refined combination of attention to detail and
delight in the unexpected, the opening of the bag
is quite original thanks to a unique, exclusive clasp,
an addictive pleasure.
The line includes a cross-body bag (black, camel,
petrol and two-tone petrol/pomegranate) a shoulder
bag (petrol and two-tone petrol/pomegranate)
and a tote (black, camel and petrol).
The bags in the Pia Line are made in Italy from goatskin
(also tanned in Italy) with a unique grain that imparts
both suppleness and solidity. The thick contrasting
edge-dyed leather and red grosgrain lining further enhance
and strengthen the bag’s individual personality.

Share

More visuals

PIA

PIA

PIA

PIA

PIA

PIA

PIA

PIA

PIA

PIA

PIA